After a number of successful presentations of Mappable in Dubai and Riyadh, we were faced with a task to create an installation concept for our client’s participation in GITEX 2023 Dubai, one of the most technologically advanced exhibitions in the world and the largest in the Middle East region.
concept · creative · cgi · stand design · production · installation

The main screen with a video about the product was complemented by the screen above, in which we used the Naked eye effect.

Apart from the mechanics that increase brand awareness, we thought of activities for consultants that allowed us to increase visitor’s engagement in our client’s product.